hi INDiA Copyright 2020
HI INDIA NEWS DESK
⦁ Includes latest popular shows, web originals, exclusive companion content and more
⦁ Exclusive content available in three languages: Hindi, Kannada and Marathi
⦁ Select customers receive Voot at no charge; also available a la carte for $7 per month
ENGLEWOOD, CO— SLING TV today expanded its South Asian content with the addition of Voot, the subscription video-on-demand (SVOD) platform owned by Viacom18, a Joint Venture between Network18 & ViacomCBS in India. Available exclusively on SLING TV in the U.S., Voot launches today at no cost to select subscribers, and for $7 per month as a standalone service.
SLING International subscribers can now access some of the latest and most popular shows from India, including web originals, exclusive companion content and library content in three languages: Hindi, Kannada and Marathi.
“SLING TV has a long-standing commitment to the South Asian community in the U.S., and expanding our offering to include Voot’s outstanding on-demand and original content solidifies our market position as the leading provider of South Asian news and entertainment content in America,” said Liz Riemersma, VP of International Programming, SLING TV. “Voot brings a vast library of on-demand content with exciting, exclusive web originals that have never been aired in the U.S. We are extremely excited to bring it to market.”
“Voot has emerged as the destination of premium multi-language Indian content across content segments and genres. We are always looking at ensuring that our best in class content finds resonance in India and beyond,” said Gourav Rakshit, COO, Viacom18 Digital Ventures. “Being a part of the SLING TV offering is a step towards ensuring that our powerful and engaging stories are available for the Indian diaspora to experience in the U.S.”
“Over the years we have seen a rising demand for quality Indian content globally and we are absolutely thrilled to partner with SLING TV to bring Voot’s huge content library to their subscribers,” said Govind Shahi, Executive VP, IndiaCast International Business. “Combined with the support of such a strong platform and our enriching content, we look forward to building greater synergies in times to come.”
“Voot is all set to foray into the U.S. market catering to the discerning entertainment needs of the South Asian diaspora,” said Sachin Gokhale, Senior VP & Business Head Americas, IndiaCast. “With a wide variety of web originals, TV shows, and format shows, Voot promises to provide world class and immersive content to anyone who subscribes to Voot via SLING TV. We are very excited to bring this scale of content to our U.S. audience in an exclusive partnership with SLING TV and unlock another paradigm of entertainment.”
Voot is home to popular reality shows, such as “Bigg Boss,” “Dance Deewane,” “MTV Roadies” and “MTV Splitsvilla;” as well as critically acclaimed and popular Voot select web originals, like “Asur,” “Gone Game,” “Crackdown,” “Illegal” and “Marzi;” and top Hindi dramas, including “Choti Sardaarni, “Naagin” and “Bepannah” all of which will now be available exclusively to SLING TV subscribers.
Voot on SLING TV is available at no additional cost to SLING International subscribers with Hindi, Hindi Gold, Hindi Mega, Hindi Premium, Punjabi Hindi and Urdu Hindi services. Customers may also purchase Voot as a standalone service or as an add-on to another SLING TV service for $7 per month.
SLING TV is America’s leading provider of international and multicultural programming, with content from 27 countries in 22 languages, starting at only $6 per month.
VOOT is India’s leading digital video-on-demand streaming service from the house of Viacom18. With a content library of more than 80,000+ hours across Viacom18’s network content, exclusive content around network shows and VOOT Originals, the platform caters to varying needs of discerning audiences across segments. VOOT is the Country’s most engaging platform in the ad-supported service space. VOOT continues to take the leadership mantle on innovation, across content, technology, and marketing initiatives, aimed at providing an immersive experience to its users.
Viacom18 Media Pvt. Ltd. is one of India’s fastest growing entertainment networks and a house of iconic brands that offers multi-platform, multi-generational and multicultural brand experiences. A joint venture of Network18, which owns 51%, and ViacomCBS, with a 49% stake, Viacom18 defines entertainment in India by touching the lives of people through its properties on air, online, on ground, in shop and through cinema.
‘IndiaCast’ is India’s First multi-platform ‘Content Asset Monetization’ entity, jointly owned by TV18 & Viacom18. The company’s mandate includes Domestic Distribution, Placement Services, International Channel Distribution, International Marketing & Advertising Sales, New Media (digital) distribution and Content Syndication for TV18, Viacom18, A+E Networks|TV18 and Turner International India. IndiaCast has a portfolio of 19 dedicated international feeds (including COLORS, MTV India International, COLORS RISHTEY, COLORS CINEPLEX, COLORS regional channels) and a total of more than 30 channels that are distributed in 130+ countries as linear services and content syndication in over 110+ countries. Apart from Television shows & series, IndiaCast also offers Indian feature films (both Bollywood & Regional) on digital platforms in India and overseas markets. For more information on IndiaCast, log on to www.indiacast.com
About SLING TV
SLING TV is an Emmy® Award-winning live streaming TV service that provides more than 700 channels from today’s most popular networks across its general market, Latino and international services. It is available on all major streaming devices, smart televisions, tablets, game consoles, computers and smartphones. SLING TV offers two general market streaming services, SLING Orange and SLING Blue, that collectively feature content from Disney/ESPN, Fox, NBC, AMC, A&E, AXS, Discovery, Scripps, Turner, Viacom, NBA TV, NFL Network, NHL Network, Pac-12 Networks, GSN, Hallmark, SHOWTIME, STARZ and EPIX. On select devices, SLING TV offers customers access to free content, à la carte channels and services, plus Pay-Per-View events and movies on-demand. SLING TV provides a suite of stand-alone and add-on Spanish-language services and packages tailored to English-dominant, bilingual and Spanish-dominant U.S. households. SLING TV is the leading U.S. provider of foreign-language programming, with more than 400 channels in 27 languages. Additionally, SLING TV offers a variety of local channel solutions through the AirTV brand, which provides products and services that simplify the modern over-the-air (OTA) entertainment experience. Visit sling.com and AirTV.net for more information. SLING TV L.L.C. and AirTV L.L.C. are wholly owned subsidiaries of DISH Network Corporation (NASDAQ: DISH).